Train Employees with Custom Video
What is your business doing in the way of training?
"Oh, that's just for the big boys," you say.
No, it's not. Every company must offer their employees
training from the initial training at orientation to
ongoing development. Or is your organization one of
those that practices the "throw them up against
the wall and see if they stick" type of approach?
If your company is anything larger than a mom and pop
operation, I can almost guarantee that it's costing
a lot more than you think to train employees.
"The way you train your new employees is important
in not only enabling them to do a good job, but also
with their retention. Recent studies have shown that
when a new hire is adequately trained in the beginning,
they feel more confident in their job and therefore
will stay with you longer."
- Peggy Morrow; Training for Success
Video has long been recognized as a valuable teaching
medium because it can effectively convey to students
an instructor's visual clues, for example, gestures,
posture and facial expressions that aid communication
and comprehension. Decades of research show body language
is the single most important element in verbal communication.
- MediaPoint Technology Boosts Streaming Video as Training
In good times as well as bad, one of the biggest hidden
expenses for many businesses is the cost of bringing
new workers up to speed or training existing employees
for new job duties.
A detailed training video is one of the most direct
routes to lower employee training costs. Don't confuse
an occupational procedures video with a job description
- another valuable tool for any organization. Job descriptions
outline the duties to be performed by employees. A procedures
video demonstrates exactly how to do those jobs.
Such a video can be extremely useful in recruiting
and interviewing job applicants. But more importantly,
it can streamline employee training and all new people
to become productive more quickly. The out-of-pocket
payroll savings alone can be substantial. Suppose it
takes eight weeks to bring a new employee up to speed
in a particular job, and the person's supervisor must
devote 25% of his or her time to training during that
break-in period. A good training video should reduce
the necessary training time by at least 20%.
At, say $10 per hour for the new employee, and $20
an hour for the supervisor, in the example above the
training time costs would come to $4,800 ($10 x 40 hours
x 8 weeks x %25 = $1,600). A %20 percent reduction in
training costs would save you nearly $1000 for each
new worker - enough in itself to justify the effort
involved in developing a procedures video.
Aside from these training cost savings, there are other
reasons to develop procedures videos for your organization.
Indeed, the very process of preparing such a video will
provide invaluable insight into the operations of your
business. You'll be surprised, and maybe even shocked
at what you will learn!
Inevitably, you will discover that your people are
doing things a particular way for no reasons other than
that's the way their predecessor did them.
A large non-profit organization developed a training
video for its staff. The process was a real eye-opener.
In preparing the video, the managers discovered that
the group's accounting department would routinely log
each incoming check in a cash receipt journal, and then
photocopy it as a safeguard.
This organization depends on outside donations for
funds, and receives an enormous number of checks in
the mail. It took one clerk four hours every day just
to photocopy the daily influx of checks.
But it was all wasted time! All the information about
the contributors had already been recorded in the journal,
so copying the checks served no purpose!
Nobody was sure how or when this senseless procedure
began, but it had been going on for at least ten years.
In effect, the organization wasted the equivalent of
one employee's salary for five years - $125,000.
If it were not for the training video, this waste would
still be taking place.
So, the question remains, what are you doing in your
organization to give your employees the training they
need to make themselves and your business successful?
to make an appointment on-line. See why companies
who compare quality and service trust Artistic Video
Productions to assist in the production of their
sales, marketing, and training materials.